4 responses to “Are there any reliable mortgage lead companies that allow you to cherry-pick and pay for individual leads?”

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  sunshine_today September 26th, 2010 at 11:17

  Carolyn

  You develop leads by networking with real estate agents and contractors and anyone involved with homes in any way. You get them to give you referrals, you use your network.

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  ohiomandi26 September 26th, 2010 at 19:43

  Edna

  i work for a mortgage company, there is no company that will let you cherry~pick, they go into rotation. basicly, your best option, is to start cold calling, generating your own leads, thats what i do, thats what my company incourages us to do. the best loan you can close, is the one you generate, you start a relationship with that person, they trust that they will deal with you from start to finish. you may want to start, with friends and families, that are home owners. once you get your barings about you, move on to, basic cold calls. if you need any tips on speals feel free to IM me, i would be glad to give you some pointers!

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  Kaz September 27th, 2010 at 14:56

  Claude

  Ahhhh….a mortgage rookie. Let me give you some advice that I wish someone would have given me years and years ago…

  Forget about leads. If you get sucked into calling them and servicing them you are going to hate yourself in about 2 years. Leads are really not worth anything. Yes, you can find some good borrowers buying leads, and you may make a DECENT living. But you are not going to reap the benefits of a long term career.

  Talk to Realtors, Financial Planners, CPA’s, Divorce Attorneys, Bankruptcy Attorneys…anyone that has anything to do with the real estate industry. Keep in mind though that since the refi boom is over, everyone and their brother and sister is hitting up Realtors for a bone.

  Offer something different. Don’t send them rates everyday. They don’t care about those. Service them. Be different. Do some research of other loan officers in your area and see what they are offering. Give them great service, phenominal communication and find some leads for them and they will be your best friends. Do not get sucked into the buying leads game. I can assure you, you will fail and you will get burned out real quick.

  Don’t ever tell them that you will take a deal they send you, if you are not sure whether you can do it or not. If you tell them you will do the loan…do the loan. If you can’t do it, tell them you can’t and tell them why. It may upset them at first, but they will respect you much more in the long run.

  After about a year or so of learning the ropes, find a good lender to work for. I work for American Home Mortgage and our marketing platform is amazing. I would highly recommend looking at them later after you get some experience.

  Hope this advice helps.

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  Mohit Madaan September 28th, 2010 at 16:16

  Carla

  I m a telemarketer and generate leads as per the requirement of the loan officers and mortgage companies. I am young too but experienced in cold calling. As one of my friend said no company will get you cherry pick leads but of course i can get you leads with different criterias you are specialized in. For example
  1) Some companies look for leads with customer just discharged from bankrupcy.
  2) Some companies require leads with a loan balance more than $500000.
  3) Some companies buy general leads but they need a lot of personal information of the customer like Social security number, DOB, name of the company where the prospect is working and a lot more information because these companies thinks that the customer will give this information only if he is really desperate to refinance.
  There are a lot of set criterias i work on.
  So if you want leads as per your requirement you can write me at
  I would like to add the cost of the lead depends on the criteas
  Good Luck.